Fashion retailers understand the huge factor visual storytelling plays in creating a brand experience and driving sales performance, especially in today’s hyper-competitive market. With consumer behaviour rapidly changing and ecommerce becoming more important and competitive, generating engaging content has never been more important. Our technology leads this change.
At LookDepot we have the exclusive Australasian rights for StyleShoots, the world leader in technology that enables retailers to create high quality visual assets at scale, pace and as a result, cost-efficiency. The holy grail of content production.
We recently took some time to play with our Horizontal Machine in order to demonstrate this in practice. We pushed boundaries, tried new ideas and have collated all of this into a step-by-step guide to show you what is possible. All created with our Horizontal machine and a single user. There really are no limits to the technology’s potential.